For a company that is wild about wildly important goals…say what?!?
You need a goal (or two, but not more than 3!) and it needs to be measurable. The process of identifying and agreeing upon a goal (what can be even better, cleaner, tastier, safer) brings focus…to everyone. And, by the way…”focus” is the single word to which both Warren Buffett and Bill Gates attribute their success — not determination, not smarts, not courage, not creativity — but focus.
BUT, to achieve your goal? Spend your time focusing on your “systems“.
“If you’re a coach, your goal is to win a championship. Your system is what your team does at practice each day…When you focus on the practice instead of the performance, you can enjoy the present moment and improve at the same time. None of this is to say that goals are useless…goals are good for planning your progress, while systems are good for actually making progress.”
So, you have a goal…pulse-check…what are your systems for achieving it and maintaining the desired result? Focus, focus and refocus on that.